Cable Handling: No NOT bend this cable or let there be sharp kinks in the cable which could damage it.
Option Info
If you use these cables in a shop environment or are rough with cables I recommend choosing a black or red adhesive lined heat shrink. Note that adhesive lined heatshrink you will see some of the adhesive.
Sleeving:
Sleeving is not only a great color compliment for the cable but also acts as a first layer before actual damage can go to the base cable, with that being said at some point sleeving CAN get damaged. Please keep that in mind.